Support G-Rated Billboards and Bus Shelter Ads
Since at least March 17, 2010, Toronto and its adjacent cities have been seeing an influx of ads on billboards and transit shelters depicting sexually explicit messages. The content of these ads is pornographic in nature and in direct contradiction with Advertising Standards Canada's advertising code, section 14(d), and also their Gender Portrayal Guideline #3.
The current ad campaign to which we are referring is by a company called Buffalo David Bitton. Before this, there was the Virgin Mobile campaign and other companies who ignored Ad Standards Canada's codes and guidelines, and they continue to do so.
As we have ratings for movies and have censors for television and radio broadcasting, in the interest of protecting our children, so we should have ratings for billboards. R- and X-Rated billboards and bus shelter ads should not be forced upon our children; instead, only advertisements rated for viewing by children should be permitted. This will prevent unacceptably provocative and sexually explicit ads from being viewed by the youth while outdoors.
SIGN THE PETITION (and view more information) if you live in ONTARIO: http://www.thepetitionsite.com/1/g-rated-billboards-ontario
Large numbers have the greatest impact on our government and our officials. Spread this information to your relatives friends, co-workers, classmates, ANYone who resides in Ontario.
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